Within the framework of the National Project of Rural Tourism (PRONATUR), we conducted the Survey of Demand for Rural Tourism in Argentina for the Secretariat of Tourism of Argentina to contribute to the structuring and positioning of rural tourism destinations, commercialization, communication in the media, promotion and conditions required to make the investment associated to rural tourism services. To this end, the current and potential demand for rural tourism in Argentina was analyzed, along with its characteristics, relevance and scope.
Customer: Secretariat of Tourism of Argentina (SECTUR). Ministry of Agriculture, Livestock, and Fishing. National Institute of Agricultural Technology (INTA). Inter-American Development Bank.